Snowball's blog is a variety of tips and news about design and business marketing. I also like to share what I'm up to with regards to projects and personal interests.
If you have a subject you would like to recommend, please shoot me an email with your thoughts.
Blogs are an effective way for you to share your insights with the world, while also establishing your brand as a leader in the industry. Here are the three ways that having a blog can increase web traffic and convert into more sales for your business.
How your website is designed and the ease of navigation will mean the difference between getting another sale or missing out on converting a potential customer.
Designing your website with ease of use and the customer journey in mind is important if you want customers to be able to seamlessly find the information they need quickly.
Positioning your website to capture customer information is critical to driving sales and helping you better connect with your customers.
The key to maximizing your website’s effectiveness is rooted in consistent measurement. If your website is not user-friendly or if it does not meet the needs of your customers, it won’t be effective in driving traffic to your site or sales to your business.
Your past and current website traffic can provide great insight into what new content may be the best to post and what your target audience may want to read.
Your website can be a treasure trove of marketing insights, if you know where to look and what to look for in using Google Analytics.
If you have a low performing blog, webpage, white paper, press release - you name it - then it is time to delve deeper into that content and see what you can learn.
Snowball Creative Group, LLC
1485 Leafmore Rdg.
Decatur, GA 30033
678.408.0338